Schneiders Showroom Düsseldorf
The highlight of this showroom is the “endless clothing rack” (300m long) on which the current collections are presented. The bent round pipes endlessly wind themselves through the room. The clothing rack consists of individual parts that can be assembled as desired. In this way, it can be adapted to changing requirements, such as different collection sizes.
The identity and history of the two brands, Schneiders and Kleidermanufaktur Habsburg, is reflected in the contrasting furniture: the light world of the Schneiders brand and the rich, dark world of Kleidermanufaktur Habsburg.
Task
Redesigning a showroom for the brand Schneiders und Kleidermanufaktur Habsburg on an existing large space in an office and retail building in Düsseldorf.
Status
Completion
02/2011
Client
Schneiders Bekleidung GesmbH
BWM Team
Samina Gheorghe, Markus Flägner, Sanja Utech
Image credit
BWM Architekten / Stefan Mager
Participants
Light designer
Reflexion AG
HVAC
Josef Rehms GmbH
Cabinet maker
Kirchberger Tischlerei GesmbH
Paper hanger
Kohlmaier GmbH